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Found 7 Skills
Write the go-to-market communication for a chosen segment using Ivan Zamesin's AJTBD / Next Move Theory methodology. Input — a /nmt-craft-value-proposition result (best), a /nmt-product-requirements PRD, a /nmt-market-research result, or a manual segment+Jobs description. Output — ready-to-publish landing-page copy, ad/creative copy built on the seven Job-language formulas, and a GTM/growth plan — channel hypotheses, lead magnets, viral loops, cross-sell / upsell / retention messaging. Everything is communicated through the Big Job (motivation), in concrete success criteria not adjectives, with features as proof not message. Use when the user wants landing copy, ad copy, creatives, channel hypotheses, or a launch plan — "write the landing / the copy / the go-to-market". Two modes — Quick (default, no internet) and Deep (subagents + web for real review language). Plain language; defaults to English.
Write copy that gets a "yes" using Joanna Wiebe's research-first, Voice of Customer methodology Use when: **Writing landing pages, emails, or sales pages** that need measurable conversion results; **Starting a new copy project** and need a systematic process to follow; **Struggling with what to write** and staring at a blank page; **Wanting to prove ROI** to clients with data-backed decisions; **Improving existing copy** through validation and testing
Write persuasive copy for landing pages, emails, ads, sales pages, and marketing materials. Use when you need to write headlines, CTAs, product descriptions, ad copy, email sequences, or any text meant to drive action. Covers copywriting formulas (AIDA, PAS, FAB), headline writing, emotional triggers, objection handling in copy, and A/B testing. Trigger on "write copy", "copywriting", "landing page copy", "headline", "write a sales page", "ad copy", "email copy", "persuasive writing", "how to write [marketing text]".
Write and rewrite marketing copy for landing pages, homepages, and ads. Useful as a copy chief partner during launches.
Write copy that converts. Use for landing pages, emails, sales copy, headlines, CTAs, and persuasive content. Produces internet-native copy that sounds like a smart friend explaining something while deploying proven persuasion principles.
Create high-converting lead magnets that generate email subscribers. Supports checklists, templates, swipe files, mini-courses, and guides with landing page copy.
When the user needs to create, critique, or optimize a landing page for conversion -- including headline rewrites, CTA placement, layout restructuring, or full page copy drafts.