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Found 6 Skills
Evaluate a fragmented paid-ads account and recommend which campaigns and ad sets to merge, which splits to preserve, and how to migrate without resetting learning across the account - it plans the consolidation, it never executes it. Use whenever the user mentions too many campaigns or ad sets, merging or restructuring an ad account, ad sets stuck in learning or learning limited, budget spread too thin, account simplification, or campaigns competing with each other - even if they never say 'consolidation'. Covers B2B and B2C on search, paid social, video, and professional-network platforms. Do NOT use to find out why the account underperforms in the first place - use mbfinotti/advertising-skills@ad-account-diagnostic instead.
Use when monitoring Xiaohongshu marketing campaign performance, tracking promotion effectiveness, analyzing advertising ROI, measuring influencer collaboration results, evaluating activity success rates, or optimizing marketing spend allocation
PPC dayparting — bid scheduling by hour/day, peak shopping times, budget optimization by time slot
Analyze ad campaign performance data (Google, Meta, LinkedIn) to identify what's working, what's wasting budget, and specific cut/scale/test recommendations. Takes CSV or pasted data, runs statistical analysis, and produces a diagnostic report with action items.
Expert marketing analytics covering campaign analysis, attribution modeling, marketing mix modeling, ROI measurement, and performance reporting. Use when analyzing campaign ROI, comparing attribution models, optimizing marketing budget allocation, building executive dashboards, or running A/B test statistical analysis.
Эксперт по созданию и управлению Facebook кампаниями. Используй для создания структуры Campaign→AdSet→Ad, настройки таргетинга и масштабирования.