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Found 4 Skills
This skill should be used when the user requests brand analysis, brand guidelines creation, brand audits, or establishing brand identity and consistency standards. It provides comprehensive frameworks for analyzing brand elements and creating actionable brand guidelines based on requirements.
Brand strategy and identity design for businesses and products. Use when creating brand guidelines, developing visual identity systems, or defining brand positioning.
Apply brand equity frameworks (Aaker, 1991; Keller, 1993) to assess and build customer-based brand value. Use this skill when the user needs to audit brand strength, diagnose brand equity components, design brand-building strategies, or when they ask 'how strong is our brand', 'what drives brand value', or 'how do we build brand equity'.
Эксперт по бренд-маркетингу. Используй для позиционирования, brand identity, tone of voice и brand strategy.