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Found 117 Skills
Create Facebook and Meta ad campaigns, write ad copy, define audiences, and plan budgets. Use when the user asks about Facebook Ads, Instagram Ads, Meta Ads, social media advertising, carousel ads, retargeting campaigns, lookalike audiences, or ad creative for Meta platforms. Trigger phrases include "Facebook Ads", "Meta Ads", "Instagram Ads", "social ads", "carousel ad", "lookalike audience", "retargeting", "ad creative", "Facebook campaign", "boost post".
Email newsletter workflows for journalists and researchers. Use when creating, managing, or optimizing email newsletters, building subscriber lists, designing email templates, analyzing engagement metrics, or planning newsletter content calendars. Essential for independent journalists, academic communicators, and media organizations building direct audience relationships.
Эксперт A/B тестирования. Используй для статистических тестов, экспериментов и ML-оптимизации.
Design high-converting lead magnets and entry points with opt-in mechanisms, traffic strategies, and segmentation.
Marketing analytics specialist covering tracking setup, dashboards, reporting, attribution modeling, A/B testing and experiment design, conversion optimization, and data-driven decision making. Use when the user wants to set up analytics tracking, create dashboards, build reports, implement conversion tracking, design or set up A/B tests, calculate sample sizes, write test hypotheses, analyze campaign performance, set up attribution models, audit existing analytics, or make data-driven marketing decisions. Also triggers for GA4, Google Tag Manager, UTM parameters, conversion rates, marketing ROI, funnel analysis, cohort analysis, sample size calculation, ICE scoring, experiment roadmap, or any marketing measurement question.
Conversion rate optimization (CRO) specialist covering landing pages, signup flows, onboarding, forms, popups, and in-app paywalls. Use when the user wants to improve conversion rates, optimize a page or flow, reduce form abandonment, improve signup completion, increase free-to-paid conversion, optimize popups, or fix a paywall screen. Also triggers for 'CRO', 'conversion rate', 'landing page optimization', 'signup optimization', 'user activation', 'upgrade screen', 'exit popup', 'form optimization', 'A/B test ideas', or any page or flow that isn't converting well enough.
Expert product analytics strategist for SaaS and digital products. Use when designing product metrics frameworks, funnel analysis, cohort retention, feature adoption tracking, A/B testing, experimentation design, data instrumentation, or product dashboards. Covers AARRR, HEART, behavioral analytics, and impact measurement.
Expert marketing analytics covering campaign analysis, attribution modeling, marketing mix modeling, ROI measurement, and performance reporting. Use when analyzing campaign ROI, comparing attribution models, optimizing marketing budget allocation, building executive dashboards, or running A/B test statistical analysis.
Use this skill when optimizing app store listings, researching keywords, or tracking mobile app performance on Apple App Store and Google Play Store.
Vercel Routing Middleware guidance — request interception before cache, rewrites, redirects, personalization. Works with any framework. Supports Edge, Node.js, and Bun runtimes. Use when intercepting requests at the platform level.
Use this skill when working with PostHog - product analytics, web analytics, feature flags, A/B testing, experiments, session replay, error tracking, surveys, LLM observability, or data warehouse. Triggers on any PostHog-related task including capturing events, identifying users, evaluating feature flags, creating experiments, setting up surveys, tracking errors, and querying analytics data via the PostHog API or SDKs (posthog-js, posthog-node, posthog-python).
When the user wants to design, test, or improve their app icon to increase tap-through rate and conversions in App Store search and browse. Use when the user mentions "app icon", "icon design", "icon A/B test", "icon variants", "tap-through rate", "icon conversion", "icon refresh", or wants to know what makes a good app icon. For screenshot optimization, see screenshot-optimization. For full listing A/B tests, see ab-test-store-listing.