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Found 488 Skills
Before showing the founder any substantive GTM deliverable (positioning, value prop, homepage, launch post, pricing, sales script, the brief or roadmap), stress-test it against the standard as an independent critic, because the agent that wrote it is the worst judge of whether it is good. Use as a gate right before presenting work, or when the founder asks whether something is actually strong.
Define go-to-market strategy including launch plan, messaging, channels, and timing during PRD v0.9 Go-to-Market. Triggers on requests to plan launch, define GTM strategy, or when user asks "how do we launch?", "go-to-market", "launch plan", "marketing strategy", "messaging", "launch channels", "GTM". Outputs GTM- entries with launch plan components.
Implements complete GTM tracking including dataLayer events in code and GTM configuration via API. Use when users need to "implement GTM tracking", "add dataLayer events", "create GTM variables and tags", "set up CTA tracking", "implement event tracking", or want to execute a tracking plan. Handles both code implementation (dataLayer.push) and GTM container configuration (variables/triggers/tags) automatically via API. Supports incremental updates and framework-specific patterns (React, Next.js, Vue, etc.).
Pipeline status check for GTM projects. Use when returning to a project mid-implementation, when unsure what step comes next, or to get a quick overview of what has been completed. Reads all GTM output files and shows which skills have run, current implementation coverage, and the recommended next step. No API calls, instant. Trigger on - "what step am I on", "gtm status", "where did I leave off", "what's been done", "check progress", "pipeline status".
Use when designing viral loops, referral systems, growth mechanics, launch playbooks, or analyzing growth metrics for product-led growth
Use when planning or drafting search-optimized content that balances keyword intent with GTM messaging.
Compares current live GTM container against last known state from gtm-implementation-log.json. Shows what tags, triggers, and variables have been added, deleted, or modified since the last skill run. Read-only, no changes made. Prevents accidentally overwriting manual GTM changes. Trigger on - "what changed in GTM", "gtm diff", "check for manual changes", "gtm drift", "what's different in my container", "has anything changed".
Manage and reply to lead responses in Instantly unibox. Fetches unread conversations, classifies reply intent, drafts contextual responses, and sends replies via Instantly API. Fits after campaign-sending in the GTM pipeline. Triggers on: "reply to leads", "inbox replies", "instantly inbox", "unibox", "respond to replies", "manage replies", "instantly replies", "check inbox", "lead replies", "answer leads".
Go-to-market strategy for web3 builders - protocols, products, services, and solo founders. Use when planning growth for a crypto protocol, building developer community, crafting CT narrative, planning ecosystem partnerships, preparing grant applications, launching tokens, pricing crypto-native products, or growing as a solo founder in web3. Covers community-led growth, CT strategy, developer relations, hackathon playbooks, standards adoption, token launch tactics, micropayment pricing, and agent-as-customer models.
Expert GTM marketing copywriter for emails, content, and social media. Use when writing marketing emails, email sequences, newsletters, blog posts, LinkedIn posts, Twitter/X threads, social content, brand copy, or personal brand content. Use for launch announcements, product updates, thought leadership, and engagement copy.
Front door for any GTM task on Cargo — sourcing, waterfall enrichment, email/phone/LinkedIn lookup, email verification, scoring, qualification, sequencing, CRM sync, and signal monitoring (job changes, funding, tech-stack/hiring intent). Use when the user states a real-world goal involving prospects, leads, accounts, contacts, ICP lists, or campaign activation. Routes to phase guides (Level 2), recipes (Level 2.5), and per-provider playbooks (Level 3) before any action call.
Build enriched prospect lists from ICP criteria - find targets, enrich contacts, score accounts, detect trigger signals