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Found 189 Skills
This skill should be used when users need help with content strategy, persona building, competitive analysis, content planning, or brand voice consistency. It activates when users ask about content strategy, building personas or target audiences, competitive analysis requests, content planning and ideation, or brand voice questions.
Strategic SEO planning for new or existing websites. Industry-specific templates, competitive analysis, content strategy, and implementation roadmap. Use when user says "SEO plan", "SEO strategy", "content strategy", "site architecture", or "SEO roadmap".
Semantic topic cluster planning and automated execution engine for claude-blog. Performs SERP-based keyword research, groups keywords by search intent and SERP overlap, builds a hub-and-spoke cluster architecture, generates an interactive SVG cluster map, and executes the full cluster by orchestrating blog-write calls with shared cluster context and automatic internal-link injection. Fills the strategy-to-execution gap: blog-strategy plans the blueprint, blog-cluster builds the house. Use when user says "blog cluster", "topic cluster", "content cluster", "cluster plan", "cluster execute", "pillar content", "hub and spoke", "content ecosystem", "cluster map".
Monitor current news and reaction signals, then decide which are credible newsjacking opportunities for a client. Uses the local monitoring engine for evidence, but the skill owns PR judgment, brand safety, standing, decay, angle fit, and handoff.
TikTok content strategy, video creation workflows, posting optimization, and analytics. Based on n8n automation templates.
Cross-format content adaptation. Turning one substantial piece into many derivative formats (blog series, email sequences, social posts, webinars, podcasts, video shorts) without losing the original's value or producing AI-slop variants. The discipline of adaptation per medium rather than mass-blast distribution. Triggers on content repurposing, content adaptation, cross-format content, content atomization, content multiplication, content distribution across formats, source-piece-to-derivative, video shorts from blog, email from whitepaper, podcast from article, blog series from research. Also triggers when a flagship piece is shipping but the team has not planned how to extend it across formats, when repurposing is happening but the derivatives feel mass-produced, or when AI-assisted repurposing is producing slop variants of strong source pieces.
Produce an editor-ready content brief for a target keyword or topic. Use when the user asks for a content brief, writing guidelines, article outline, SEO brief, what to include in a blog post, or how to structure content for a keyword. For choosing which topics to write about, see find-keywords. For a full site-wide SEO audit, see audit.
Build marketing that people actually want using Seth Godin's Permission Marketing methodology—earn attention instead of demanding it, turning strangers into friends and friends into customers. Use when: **Build an email list** that's engaged and valuable; **Design lead magnets** that earn real permission; **Create content strategy** based on earning attention; **Evaluate marketing tactics** for permission vs. interruption; **Improve email marketing** by increasing anticipation and relevance
Run keyword research, classify by search intent, cluster into topical groups, and prioritize for content production. Use this skill whenever the user asks to do keyword research, find target keywords, identify ranking opportunities, classify search intent, build a topical map, or plan a content strategy around what people search for. Triggers on keyword research, keyword strategy, search intent, keyword clustering, topic clusters, keyword difficulty, search volume, ranking opportunity, content gap, what should I write about, target keyword, primary keyword, secondary keyword, long-tail. Also triggers when planning a content calendar or new site without keywords yet defined.
Create engaging content for social media platforms: X posts and threads, LinkedIn, Threads, Instagram, Facebook. Includes writing styles, AI-avoidance patterns, hooks catalog, and macOS Notes integration. Keywords: social media, X, X, LinkedIn, threads, posts, hooks, content strategy, AI writing avoidance.
SEO and AI discovery (GEO) - schema, ChatGPT/Perplexity optimization
Generate multi-angle content topics from articles, tweets, and social media content, including tweet topics (complete 140-character content) and WeChat Official Account topics (with detailed outlines). Supports four strategies: extension, refutation, expansion, and hot topic integration. It is used when users need to create new topics based on existing content, generate derivative content by analyzing articles, or re-create content. Applicable scenarios: (1) Analyze tweets/articles and generate topics, (2) Create content plans for WeChat Official Accounts/social media, (3) Break down long articles into multiple communication points, (4) Content marketing and topic planning.