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Found 46 Skills
When the user wants to create, optimize, or audit campaign landing pages for paid ads or other traffic. Also use when the user mentions "landing page," "PPC landing page," "SEM landing page," "conversion page," "campaign page," "lead capture page," "landing page optimization," "LP conversion," "single-page funnel," or "squeeze page."
When the user wants help with Quality Score analysis, diagnosing low Quality Scores, improving Expected CTR, Ad Relevance, or Landing Page Experience, understanding Ad Rank, reducing CPCs through Quality Score, running a Quality Score audit, or tracking Quality Score over time. Triggers on 'quality score', 'QS', 'expected CTR', 'ad relevance', 'landing page experience', 'ad rank', 'low quality score', 'quality score audit', 'improve quality score', 'CPC too high', or 'below first page bid'. For search campaign structure and RSAs see google-ads-search. For keyword strategy see google-ads-keywords. For landing page optimization see page-cro.
Use when crafting or refreshing pages to align copy, UX, and conversion goals with target keywords.
When the user wants to write copy for e-commerce websites, webshops, or online stores. Use when building product pages, product descriptions, checkout flows, category pages, transactional emails, cart copy, or any online store copy. Also use when the user mentions product description, checkout copy, e-commerce copy, webshop copy, abandoned cart email, or order confirmation. Covers single and bulk product descriptions, cart/checkout UX copy, trust signals, promotional copy, SEO meta content, and email sequences.
When the user wants to create, optimize, or audit pricing page content and structure. Also use when the user mentions "pricing page," "pricing table," "plans," "subscription," "pricing plans," "pricing tiers," "pricing comparison," "SaaS pricing," "pricing page design," or "pricing objection handling."
When the user wants to create, optimize, or audit homepage content and structure. Also use when the user mentions "homepage," "landing page," "main page," "home page," "hero section," "above the fold," "home page design," "landing page optimization," "homepage conversion," or "homepage structure."
Optimize pricing pages, pricing models, and pricing strategy. Use when the user asks about pricing, pricing pages, how to price a product, tiered pricing, freemium vs. paid, price testing, pricing psychology, or pricing page design. Trigger phrases include "pricing", "pricing page", "how to price", "pricing strategy", "freemium", "tiered pricing", "per-seat pricing", "usage-based pricing", "pricing experiment", "price anchoring", "pricing psychology", "pricing optimization".
Landing page and marketing page conversion rate optimization covering value proposition clarity, headline effectiveness, CTA hierarchy, visual flow, social proof placement, objection handling, and structured A/B testing.
Turn Steam store-page, wishlist, demo, Next Fest, and launch-window ambiguity into one packet-first Steam launch brief. Use when an indie dev, small studio, founder-marketer, or publisher helper needs to decide whether the next move is a page-promise audit, wishlist-signal check, demo-readiness gate, event-timing workback, or launch-ops runbook — especially when they say "help my Steam page", "wishlists are weak", "is our demo ready", "should we do Next Fest", or "give me a Steam launch checklist". Route broad non-game GTM work to `marketing-automation` and player-feedback/build-performance issues to the game specialist skills.
When the user wants to A/B test App Store product page elements to improve conversion rate. Also use when the user mentions "A/B test", "product page optimization", "test my screenshots", "test my icon", "conversion rate optimization", "CPP", or "custom product pages". For screenshot design, see screenshot-optimization. For metadata optimization, see metadata-optimization.
When the user wants to create, optimize, or audit a single article/post page (not the blog index). Also use when the user mentions "article page," "blog post," "blog post page," "long-form content," "single post," "post template," "individual article," "article structure," "post optimization," "competitor article analysis," "optimize based on top-ranking articles," "analyze ranking articles," "optimize article for SEO," or "article schema."
Execute content SEO strategy from keyword research through content planning, writing, and on-page optimization. Use this skill when the user needs to create SEO-optimized content, perform keyword research, identify content gaps, or improve existing content rankings — even if they say 'content strategy', 'keyword research', or 'how to rank for this topic'.