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Found 37 Skills
Privacy-by-design analytics setup for clients operating under Uganda's Data Protection and Privacy Act 2019, Kenya's Data Protection Act 2019, and international frameworks (GDPR, CCPA). Covers cookie consent implementation, GA4 privacy configuration, data minimisation, and WhatsApp data governance. Invoke when setting up GA4 for a new client, configuring cookie consent banners, advising on analytics data governance, or when a client asks about data protection compliance for their digital channels. Does not replace legal counsel — flags compliance requirements and provides implementation guidance.
Set up, audit, and debug analytics tracking implementation — GA4, Google Tag Manager, event taxonomy, conversion tracking, and data quality. Use when building a tracking plan from scratch, auditing existing analytics for gaps or errors, debugging missing events, or setting up GTM. Trigger keywords: GA4 setup, Google Tag Manager, GTM, event tracking, analytics implementation, conversion tracking, tracking plan, event taxonomy, custom dimensions, UTM tracking, analytics audit, missing events, tracking broken. NOT for analyzing marketing campaign data — use campaign-analytics for that. NOT for BI dashboards — use product-analytics for in-product event analysis.
AI-powered GA4 + GTM event tracking automation — analyzes sites, designs event schemas, syncs GTM containers, runs preview verification, and publishes tracking implementations.
Cross-platform attribution health audit covering AdAttributionKit (iOS view-through 24h post-impression, WWDC 2025 configurable windows), GA4 attribution models (data-driven vs last-click), Consent Mode V2 enforcement, server-side attribution stitching, MMP integration health, and cross-device / cross-platform attribution. Use when user says attribution audit, attribution model, AdAttributionKit, AAK, view-through attribution, GA4 attribution, Consent Mode V2, conversion window, attribution window, MMP audit, AppsFlyer audit, Adjust audit, Branch audit, Singular audit, cross-device attribution, or cross-platform attribution.
Marketing analytics specialist covering tracking setup, dashboards, reporting, attribution modeling, A/B testing and experiment design, conversion optimization, and data-driven decision making. Use when the user wants to set up analytics tracking, create dashboards, build reports, implement conversion tracking, design or set up A/B tests, calculate sample sizes, write test hypotheses, analyze campaign performance, set up attribution models, audit existing analytics, or make data-driven marketing decisions. Also triggers for GA4, Google Tag Manager, UTM parameters, conversion rates, marketing ROI, funnel analysis, cohort analysis, sample size calculation, ICE scoring, experiment roadmap, or any marketing measurement question.
Work with c15t consent management docs, APIs, and integrations for Next.js, React, and JavaScript. Use when the user asks about c15t setup, components, hooks, styling, cookie/consent UX, GDPR/CCPA/IAB TCF compliance, script or iframe blocking, GTM/GA4/PostHog/Meta integrations etc, or self-hosting c15t/backend.
When the user wants help setting up or auditing Google Ads conversion tracking, Google Tag, Google Tag Manager, enhanced conversions, conversion actions, attribution models, cross-channel attribution, GA4 import, phone call tracking, or troubleshooting conversion data issues. Triggers on 'conversion tracking', 'Google tag', 'gtag', 'GTM', 'Tag Manager', 'conversion action', 'enhanced conversions', 'attribution model', 'conversion window', 'tracking not firing', 'missing conversions', 'GA4 import', or 'phone call tracking'. This skill is a prerequisite for google-ads-bidding Smart Bidding and google-ads-audiences remarketing.
Design measurement frameworks including event taxonomy, KPI hierarchy, dashboard architecture, attribution models, and analytics implementation strategy. Use this skill whenever the user wants to plan analytics, design dashboards, build event taxonomies, define KPIs, set up tracking, or audit existing measurement. Triggers on analytics strategy, measurement plan, event taxonomy, tracking plan, KPI framework, dashboard design, north star metric, attribution model, conversion tracking, GA4 setup, Mixpanel setup, analytics audit. Also triggers when the user has data but no clear way to use it, or wants to make decisions but doesn't know what to track.
Google API integration for blog performance: PageSpeed Insights, CrUX Core Web Vitals with 25-week history, Search Console performance, URL Inspection, Indexing API, GA4 organic traffic, NLP entity analysis for E-E-A-T, YouTube video search for embedding, and Google Ads Keyword Planner. Progressive feature availability based on credential tier (API key, OAuth/service account, GA4, Ads). Shares config with claude-seo at ~/.config/claude-seo/google-api.json. Use when user says "google data", "page speed", "core web vitals", "search console", "indexation", "GA4", "keyword research", "nlp entities", "blog performance", "youtube search", "google api setup".
Strategic GTM tracking planning with product manager expertise. Use when users need to plan tracking strategy, define what metrics to measure, understand business impact of tracking, create tracking specifications, or need guidance on "what should I track?" questions. Asks discovery questions about business goals, maps objectives to events, defines event taxonomy, and creates structured tracking plans. Trigger on - "plan GTM tracking", "what should I track", "create tracking plan", "define measurement strategy", "GTM strategy".
Automate Google Analytics tasks via Rube MCP (Composio): run reports, list accounts/properties, funnels, pivots, key events. Always search tools first for current schemas.
Implements complete GTM tracking including dataLayer events in code and GTM configuration via API. Use when users need to "implement GTM tracking", "add dataLayer events", "create GTM variables and tags", "set up CTA tracking", "implement event tracking", or want to execute a tracking plan. Handles both code implementation (dataLayer.push) and GTM container configuration (variables/triggers/tags) automatically via API. Supports incremental updates and framework-specific patterns (React, Next.js, Vue, etc.).