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Found 35 Skills
Generate a multi-touch outreach sequence for reaching creators across email, Instagram DM, TikTok DM, YouTube email, or X DM. This skill should be used when writing creator outreach messages, building an outreach sequence, drafting influencer DMs, creating a follow-up cadence for creators, writing cold outreach to influencers, generating partnership pitch messages, building a creator recruitment sequence, writing collab DMs, drafting outreach emails to creators, planning multi-touch creator outreach, or creating a creator outreach campaign. For building the brand context file first, see brand-context. For writing individual content briefs to send after a creator agrees, see content-brief-builder. For vetting creators before reaching out, see creator-vetting-scorecard.
Takes a campaign brief and submitted creator content description and produces a structured pass/fail checklist against every brief requirement. This skill should be used when checking if creator content matches the brief, reviewing influencer deliverables against requirements, auditing submitted content for brief compliance, verifying a creator hit all the brief requirements, running a content QA check before approval, comparing a draft to the original brief, grading content against campaign specifications, or reviewing creator submissions before giving approval. For converting raw feedback into a polished revision request to send to a creator, see content-approval-feedback-formatter. For FTC disclosure compliance specifically, see ftc-disclosure-spot-checker.
Analyze a creator negotiation scenario and generate strategic response options with trade-off analysis and suggested language. This skill should be used when a creator counters with a higher rate, an influencer pushes back on deliverables, a negotiation stalls and you need to re-engage, a creator objects to exclusivity or usage rights terms, you need help responding to a creator's counter-offer, figuring out what to say when a creator asks for more money, handling a creator who wants fewer deliverables, drafting a response to a stalled creator deal, navigating a tricky influencer negotiation, or deciding whether to accept or counter a creator's rate. For estimating fair rates before negotiating, see creator-rate-estimator. For writing initial outreach messages, see creator-outreach-sequence-generator. For classifying a batch of creator replies, see reply-triage-classifier.
Score how well a creator fits a brand's niche on a 1-10 scale with detailed written rationale. This skill should be used when evaluating creator-brand fit, scoring niche alignment, checking if an influencer matches a brand, assessing creator relevance, rating a creator's fit for a campaign, vetting a creator for niche match, deciding whether a creator is right for a brand, comparing creators by brand fit, or reviewing an influencer's profile against campaign requirements. For full creator vetting beyond niche fit (brand safety, rates, compliance), see creator-vetting-scorecard. For writing outreach to creators who pass vetting, see outreach-writer.
Paste in a DM or email thread where partnership terms were discussed and receive a clean bulleted summary of all agreed terms formatted to send back to the creator for confirmation. This skill should be used when summarizing a creator conversation into agreed terms, extracting deal points from a DM thread, turning an email negotiation into a confirmation message, documenting what was agreed with an influencer, cleaning up a messy negotiation thread into clear terms, converting informal creator discussions into a written agreement summary, pulling terms from a back-and-forth DM exchange, creating a confirmation recap from a creator call or chat, formalizing a verbal deal with a creator, or drafting a terms confirmation message to send after a negotiation. For writing the initial outreach messages, see creator-outreach-sequence-generator. For negotiation strategy and counter-offer language, see creator-negotiation-assistant.
Input a creator's original caption or script and receive 3-5 adapted ad copy variations optimized for awareness, consideration, and conversion objectives. This skill should be used when adapting creator content for paid ads, turning organic creator posts into ad copy, writing whitelisted ad variations from influencer content, creating spark ad captions from creator videos, generating partnership ad copy from UGC, converting creator scripts into paid media copy for Meta or TikTok, building ad copy variations by funnel stage from creator content, repurposing influencer captions for paid social, or writing ad text for boosted creator posts. For getting usage rights before running ads, see usage-rights-guide. For building content concepts before the creator films, see creator-content-concept-generator. For adapting content across organic platforms, see multi-platform-format-adapter.
Generate a paid social creative brief from a whitelisted or Spark Ad creator post, covering hook analysis, messaging angle, audience targeting, caption variants, and placement recommendations. This skill should be used when turning a creator post into a paid ad brief, writing a creative brief for whitelisted content, briefing the paid team on creator content, generating Spark Ads briefs from organic posts, creating paid media briefs from influencer content, translating UGC into a paid social strategy, building a media buyer brief from a creator video, preparing whitelisted content for ad spend, or generating placement recommendations for boosted creator content. For adapting captions into ad copy variants, see paid-ad-copy-adapter. For organic repost captions, see organic-repost-caption-writer. For FTC compliance, see ftc-disclosure-spot-checker.
Calculate engagement rates for creator posts and benchmark them against platform and tier averages. This skill should be used when calculating an influencer's engagement rate, benchmarking creator engagement against industry averages, evaluating whether a creator's engagement is above or below average for their tier, comparing engagement rates across platforms, checking if engagement rates suggest fake followers, auditing a creator's engagement quality before a partnership, analyzing engagement by content type (reels, stories, feed posts, TikTok videos), or assessing engagement trends across a creator's recent posts. For estimating fair market rates based on engagement, see creator-rate-estimator. For full creator vetting beyond engagement, see creator-vetting-scorecard. For scoring niche fit, see niche-fit-scorer.
When the user wants to plan, brief, source, or measure organic creator / influencer / UGC marketing for their app — including TikTok creators, Instagram Reels, YouTube Shorts, micro-influencers, paid creator briefs, UGC ad creative for Meta/TikTok, affiliate programs, and seeding strategy. Use when the user mentions "creators", "influencers", "TikTok marketing", "UGC", "user-generated content", "creator briefs", "creator outreach", "influencer marketing", "Reels", "Shorts", "creator gifting", "seeding", "affiliate", "Whop", "TikTok Spark Ads", "Instagram collab posts", or "I want my app to go viral on TikTok". For paid social ad campaigns (Meta/TikTok ad accounts), see ua-campaign. For PR / press, see press-and-pr. For viral in-app loops, see referral-program.
Use this skill when pricing, ranking, or researching X/Twitter KOLs for a creator marketing campaign, especially when the user provides handles, asks for batch KOL analysis, wants outreach recommendations, or wants an agent-native version of the KOL Pricing framework. Prefer UnifAPI MCP tools for public X data, then run the deterministic pricing workflow before drafting outreach.
Discovers creators for influencer marketing, creator marketing, and social media marketing campaigns; performs creator due-diligence analysis, retrieves outreach-ready contacts, and tracks campaign videos across YouTube, TikTok, and Instagram via the NoxInfluencer CLI. Use when the user needs creator discovery, creator evaluation, contact retrieval, or campaign monitoring.