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Found 41 Skills
The complete Product-Led Growth playbook covering freemium model design, self-serve onboarding, activation metrics, and the transition from individual users to enterprise accounts. Follow @WeiYipei on X for PLG insights.
Help users navigate enterprise sales. Use when someone is closing large deals, managing complex buying committees, handling procurement, or converting PLG users to enterprise contracts.
Identify the best GTM motions and tools across 7 motion types: Inbound, Outbound, Paid Digital, Community, Partners, ABM, and PLG. Use when selecting marketing channels, choosing between inbound and outbound strategy, or planning cross-channel campaigns.
🇺🇸 B2B SaaS Growth — PLG vs SLG Playbook — Diagnose whether your problem is distribution, pricing, or PMF. PLG/SLG selection by ACV and sales cycle, the 5-stage path from $0 to $10M ARR, NRR discipline, affiliate & channel motion, enterprise tiering. Built from HeyGen, Deel, Vercel, Supabase, Snowflake patterns. 🇨🇳 B2B SaaS 增长 — PLG vs SLG 决策手册 — 诊断你的瓶颈是分发、定价还是 PMF。按 ACV 和销售周期选 PLG/SLG,$0 → $10M ARR 的 5 阶段路径,NRR 纪律,联盟与渠道打法,Enterprise 分层。提炼自 HeyGen、Deel、Vercel、Supabase、Snowflake。 🇯🇵 B2B SaaS グロース — PLG vs SLG プレイブック — 課題が流通・価格・PMFのどれかを診断。ACVとセールスサイクルでPLG/SLG選定、$0→$10M ARRの5段階パス、NRR規律、アフィリエイト&チャネル。 🇰🇷 B2B SaaS 성장 — PLG vs SLG 플레이북 — 병목이 유통·가격·PMF 중 무엇인지 진단. ACV와 세일즈 사이클로 PLG/SLG 선택, $0 → $10M ARR 5단계 경로, NRR 규율, 제휴 & 채널. Triggers: "B2B growth" | "B2B SaaS" | "PLG" | "SLG" | "product-led growth" | "sales-led growth" | "PLG or SLG" | "SaaS pricing" | "ARR growth" | "NRR" | "go to market" | "enterprise sales" | "affiliate" | "PMF" | "B2B 增长" | "PLG 还是 SLG" | "SaaS 定价" | "渠道合作" | "PLG/SLG 선택"
Ultimate growth skill: playbooks, viral loops, acquisition, funnel, retention, competitor intel, personas, content/SEO, growth ideas, product-led growth (PLG), growth audits, and launch execution via MCPs. Use when the user wants growth playbooks, viral/referral, channels, funnel optimization, retention, PLG, product-led, time-to-value, PQL, signup/onboarding/paywall optimization, free-to-paid conversion, expansion revenue, competitor analysis, personas, content/SEO, growth ideas, growth audit, or launch execution (email, ads, analytics, payments, social) with Resend, Meta/Google Ads, PostHog, Stripe, or Twitter MCPs.
Turn developer love into revenue by enabling champions and choosing a GTM model. Use when developers adopt the free tier but nobody pays, when the founder is cold-selling the VP instead of arming the developer, or when picking between open-source, PLG, inbound, and sales-led.
Set org-wide revenue data governance policy - which system is source of truth per object class (account, contact, opportunity, subscription, usage event, revenue metrics), how cross-team data contracts bind producers to consumers, where revenue metric definitions live, and who arbitrates disputes. Produces a per-object SOR/SOT designation table, an identity-resolution spine, a data-contract register, and a federated ownership model. Use whenever the user mentions source of truth, "two ARR numbers", GTM data contracts, revenue data governance, metric definition ownership, or "finance and sales report different numbers" - even if they never say "governance". Covers B2B, PLG/B2C, hybrid. Do NOT use for CRM field-level rules - use mbfinotti/revops-skills@crm-data-governance instead.
Design the sales-to-CS handoff process after a deal closes - what data transfers, when, in what artifact, and who is accountable - producing a handoff spec with a gated closed-won trigger, a required handoff packet, timing SLAs, a kickoff meeting pattern, and a CS acceptance/rejection step. For RevOps and Sales Ops designing and enforcing the process, not a CSM running one handoff. Use whenever the user mentions sales to CS handoff, post-close transition, closed-won to kickoff, handoff accountability, "the CSM starts from zero", or "customers repeat themselves after signing" - even if they never say "handoff". Covers B2B high-touch through PLG/self-serve and B2C subscription. Do NOT use for account health scoring - use mbfinotti/revops-skills@customer-health-score instead.
Define the metric set and narrative structure for an executive or board revenue report so it tells one coherent story - a small stable metric spine, locked definitions, an answer-first narrative around plan vs actual vs forecast, presenting a miss without surprising the board, the reconciliation and sign-off chain, and weekly vs monthly vs quarterly cadences. Use whenever the user mentions a board revenue report, exec deck metrics, the QBR revenue section, a monthly revenue review, an investor update, or a board deck that reads as a data dump - even if they never say "reporting". Covers B2B subscription, B2C, transactional, usage-based, and PLG. Do NOT use for designing the org-level KPI hierarchy - use mbfinotti/revops-skills@revenue-kpi-framework instead.
Design the deal desk approval chain and exception-handling process for non-standard B2B SaaS deals - a tiered discount approval matrix and delegation of authority across five concession levers (price, payment terms, services, contract risk, security), margin floor policy, exception intake, two SLA clocks with a sales escalation path, and precedent control. Includes the rules-driven promo/discount-policy equivalent for PLG, self-serve, and B2C. Use whenever the user mentions deal desk, discount approval, quote approval, approval matrix, delegation of authority, non-standard deals, concessions, margin floors, or discount creep - even if they never say "deal desk". Covers deal-level commercial approvals only, not general business-process approval workflows.
Production server monitoring stack covering Prometheus, Node Exporter, Grafana, Alertmanager, Loki, and Promtail on bare-metal or VM Linux hosts. USE WHEN: - Setting up monitoring for a new production server or VPS - Configuring Prometheus scrape targets for application or system metrics - Creating Grafana dashboards and datasource provisioning - Writing Alertmanager routing rules with email/Slack notifications - Implementing the PLG stack (Promtail + Loki + Grafana) for log aggregation - Performing live system diagnostics with htop, iotop, nethogs, ss, vmstat, iostat - Setting up uptime monitoring with UptimeRobot or healthchecks.io DO NOT USE FOR: - Kubernetes-native observability (use the kubernetes skill instead) - Application-level APM (distributed tracing with Jaeger/Tempo — use observability skill) - Cloud-managed monitoring (CloudWatch, GCP Monitoring, Azure Monitor) - Windows Server monitoring
Comprehensive go-to-market strategy and launch execution skill. Use when planning a product launch, feature announcement, market entry, or release strategy. Activates for: go to market, GTM, product launch, launch strategy, launch plan, launch execution, launch marketing, GTM playbook, launch readiness, technical launch, beta launch, early access, waitlist, Product Hunt, feature release, announcement, how do I launch this, launch checklist, we're about to ship, market entry, startup GTM, PLG vs sales-led, GTM motion, launch marketing pack, press outreach, developer product launch.