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Found 47 Skills
Competitive analysis for startups: identify and segment competitors (direct/indirect/substitutes/status quo), map markets, build sales battlecards, run win/loss + churn analyses, and refine positioning/differentiation. Use when asked to compare products vs competitors, define competitive alternatives, explain category structure, or set up competitive intelligence monitoring and update cadences.
B2B go-to-market strategy, pricing models, ICP development, positioning, and competitive intelligence. Use when planning GTM strategy, setting pricing, defining ICP, or evaluating opportunities.
Build product marketing strategy including positioning, messaging, and go-to-market. Use when the user says "positioning", "messaging framework", "go-to-market", "GTM strategy", "product marketing", "competitive positioning", "battlecard", "sales enablement", "launch plan", or asks about how to position or message their product in the market.
Set up and run ongoing competitive intelligence monitoring for a client. Tracks competitor content, ads, reviews, social, and product moves.
Audit competitors using ScaleBrick's 3-surface framework (social, web/pages, SEO). Categorizes their pricing, features, and landing pages. Identifies gaps you can exploit, positioning angles no one is claiming, and specific moves you can make this week.
Analyze competitive landscape to identify strengths, weaknesses, opportunities, and threats. Inform product strategy and positioning based on market insights.
Monitor competitor pricing pages and send alerts when prices change. Track discount patterns, promotional cycles, and pricing strategy shifts.
Framework for packaging competitive updates into executive-ready narratives and action plans.
Extract competitor and customer intelligence from any company's landing page HTML. Discovers tech stack, analytics tools, ad pixels, customer logos, SEO metadata, CTAs, hidden elements, and more. No API keys required.
Discover all customers of a given company by scanning websites, case studies, review sites, press, social media, job postings, and more. Use when you need competitive intelligence on who a company sells to.
Analyze a website's SEO visibility, keyword rankings, traffic estimates, and competitive positioning. Uses web search probes, SimilarWeb (free tier via web), and site: queries to build an SEO profile without requiring paid tool subscriptions. Useful for competitive intel, gap analysis, and reverse-engineering a company's organic acquisition strategy.
Mine the highest-converting ad angles from customer reviews, Reddit complaints, support tickets, and competitor ads. Extracts actual pain language, competitor weaknesses, and outcome phrases that real buyers use. Outputs a ranked angle bank with proof quotes and recommended ad formats per angle.