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Found 873 Skills
Guide product managers through structured PRD (Product Requirements Document) creation by orchestrating problem framing, user research synthesis, solution definition, and success criteria into a cohes
Use when asked to "strategic narrative", "Andy Raskin", "tell our company story", "write a pitch deck", "explain why customers should care", or "movement narrative". Helps craft compelling narratives that define movements rather than just selling products. The Strategic Narrative framework (created by Andy Raskin) transforms pitches from feature lists into stories about change.
Create Facebook and Meta ad campaigns, write ad copy, define audiences, and plan budgets. Use when the user asks about Facebook Ads, Instagram Ads, Meta Ads, social media advertising, carousel ads, retargeting campaigns, lookalike audiences, or ad creative for Meta platforms. Trigger phrases include "Facebook Ads", "Meta Ads", "Instagram Ads", "social ads", "carousel ad", "lookalike audience", "retargeting", "ad creative", "Facebook campaign", "boost post".
Generates GTM implementation documentation, reporting impact analysis, GA4 report configurations, and stakeholder summaries. Use when users need to "document GTM implementation", "what reports can I build", "create event schema docs", "generate stakeholder summary", "analyze reporting impact", or want to understand business value of tracking data. Creates technical documentation, suggests GA4 explorations, defines remarketing audiences, and translates technical events into business insights.
Define, validate, and run repo-local multi-step automations with `asc workflow` and `.asc/workflow.json`. Use when migrating from lane tools, wiring CI pipelines, or orchestrating repeatable `asc` + shell release flows with hooks, conditionals, and sub-workflows.
Use when asked to "position my product", "positioning canvas", "differentiate from competitors", "figure out our category", "repositioning", or "why customers should pick us". Helps define competitive alternatives, differentiated value, target customers, and market category. April Dunford's positioning framework from "Obviously Awesome" makes your product's value obvious to the right customers.
Rapid implementation for small, low-risk, well-defined changes. Use when the task is narrow in scope, has clear acceptance criteria, and can be completed safely without a formal multi-phase plan.
Create a go-to-market strategy covering marketing channels, messaging, success metrics, and launch timeline. Use when planning a product launch, creating a GTM plan from scratch, or defining a launch strategy for a new market.
Identify the Ideal Customer Profile (ICP) from research data with demographics, behaviors, JTBD, and needs. Use when defining your ICP, analyzing PMF survey data, or understanding who your best customers are.
Brainstorm an inspiring, achievable, and emotional product vision that motivates teams and aligns stakeholders. Use when defining or refining a product vision, creating a vision statement, or aligning the team around a shared direction.
Agent definition conventions. Use when creating or modifying agents at any level (~/.claude/agents/, .claude/agents/, or project-local). Validate frontmatter, update README.md index. NOT for creating skills, MCP servers, or modifying CLAUDE.md.
Comprehensive prompt and context engineering for any AI system. Four modes: (1) Craft new prompts from scratch, (2) Analyze existing prompts with diagnostic scoring and optional improvement, (3) Convert prompts between model families (Claude/GPT/Gemini/Llama), (4) Evaluate prompts with test suites and rubrics. Adapts all recommendations to model class (instruction-following vs reasoning). Validates findings against current documentation. Use for system prompts, agent prompts, RAG pipelines, tool definitions, or any LLM context design. NOT for running prompts, generating content, or building agents.