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Found 294 Skills
Paid media creative specialist focused on ad copywriting, RSA optimization, asset group design, and creative testing frameworks across Google, Meta, Microsoft, and programmatic platforms. Bridges the gap between performance data and persuasive messaging.
Build a new app or add Stream products (Chat, Video, Feeds, Moderation) to an existing app. Scaffold Next.js + Tailwind + Shadcn + Stream SDKs end-to-end with Steps 0–7. Add Chat/Video/Feeds/Moderation to an existing project (enhance flow). Triggers on 'build me a … app', 'scaffold', 'create a new …', 'add Chat to this app', 'integrate Video', 'drop Feeds into …'. Covers livestreaming, video conferencing, team messaging, direct messaging, social feed use cases.
Generate and A/B test Google Ads copy. Use when asked to write ad copy, headlines, descriptions, create ad variants, test ad messaging, improve CTR, or generate RSA (Responsive Search Ad) components. Trigger on "ad copy", "write ads", "headlines", "descriptions", "RSA", "responsive search ad", "ad text", "ad creative", "improve CTR", "ad A/B test", "ad variants", "write me an ad", or when the user wants to improve click-through rate on existing ads.
SEO intelligence toolkit covering the full lifecycle via live web data: keyword research, rank tracking, site audits, content gap analysis, competitor keyword reverse-engineering, AI visibility across five platforms (ChatGPT, Perplexity, Google AI, Gemini, Grok), and GitHub repo SEO. Crawls real sites and SERPs via Nimble CLI — no fabricated metrics. Triggers: "SEO", "keywords", "rank tracker", "site audit", "content gap", "competitor keywords", "AI visibility", "GitHub SEO", "SERP analysis", "keyword research", "technical SEO", "keyword difficulty", "topic clusters", "ranking delta", "on-page SEO", "AI citation audit". Do NOT use for competitor business signals — use `competitor-intel` instead. Do NOT use for competitor messaging — use `competitor-positioning` instead. Do NOT use for general web scraping — use `nimble-web-expert` instead.
Tracks how competitors position themselves online — scrapes homepages, features, pricing, and blogs to extract messaging, value props, CTAs, and pricing models. Compares against previous snapshots to surface positioning shifts with before/after tracking. Produces messaging matrices, content gap analysis, white space maps, and battlecard inputs. Use when anyone asks about competitor messaging, positioning, website copy, content strategy, or how competitors present themselves. Triggers: "competitor positioning", "messaging comparison", "content gap", "what changed on their site", "competitor homepage", "landing page teardown", "marketing battlecard", "how do they describe their product", "share of voice", "counter-messaging". Do NOT use for business signals like funding/hiring (use competitor-intel), single-company deep dives (use company-deep-dive), or meeting prep (use meeting-prep).
Guides use of AWS messaging and streaming services. Covers Amazon SQS, Amazon SNS, Amazon EventBridge, Amazon MQ, Amazon Kinesis Data Streams, Amazon Data Firehose, Amazon Managed Service for Apache Flink, and Amazon Managed Streaming for Apache Kafka (MSK). Use when implementing messaging and streaming patterns.
Use Probe to interact with Nexus via CLI commands. Agents use probe for Zenon Network wallet creation, auth, ideas, projects, tasks, claims, PR/issue linking, messaging, daemon liveness, and SQL inspection. Use when you need to (1) create or manage project artifacts (ideas, projects, tasks), (2) claim and execute tasks with PR delivery, (3) maintain online presence and heartbeats, or (4) inspect Nexus state via SQL.
Extract and analyze competitors' ads from ad libraries to understand messaging and creative approaches that resonate.
This skill applies consistent corporate branding and styling to all generated documents including colors, fonts, layouts, and messaging
Create a Positioning & Messaging Pack (positioning statement, messaging hierarchy, value proposition, tagline/headlines, copy set, validation plan). Use for positioning, messaging, value prop, tagline, homepage hero, one-liner, elevator pitch, and press pattern-matching.
Exploratory discussion pattern for unsolved problems. Replicate the thinking of Staff+ engineers: "When there's no clear answer, expose blind spots by confronting diverse perspectives." True multi-agent discussions where experts directly engage with each other through team-based + messaging architecture.
Use when crafting scripts, storyboards, and messaging for video content.