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Found 176 Skills
Above-the-Line (ATL) and Below-the-Line (BTL) messaging framework for targeting executives vs end-users. Use when crafting messages for different seniority levels, deciding message length and tone, or adapting outreach to VPs/C-Level vs Managers/ICs.
Sendr platform help — AI-powered personalized outreach with lipsync video, dynamic landing pages, lead finder (479M+ contacts), and campaign sequencing. Use when setting up Sendr campaigns, lipsync video audio is out of sync, Sendr credits burning too fast, Lead Finder or Data Studio buttons are greyed out, dynamic pages not rendering for prospects, Sendr API or webhook integration not working, or Sendr Zapier automations failing. Do NOT use for general outbound strategy without a platform (use /sales-cadence), or general deliverability without Sendr (use /sales-deliverability).
When the user wants to plan, brief, source, or measure organic creator / influencer / UGC marketing for their app — including TikTok creators, Instagram Reels, YouTube Shorts, micro-influencers, paid creator briefs, UGC ad creative for Meta/TikTok, affiliate programs, and seeding strategy. Use when the user mentions "creators", "influencers", "TikTok marketing", "UGC", "user-generated content", "creator briefs", "creator outreach", "influencer marketing", "Reels", "Shorts", "creator gifting", "seeding", "affiliate", "Whop", "TikTok Spark Ads", "Instagram collab posts", or "I want my app to go viral on TikTok". For paid social ad campaigns (Meta/TikTok ad accounts), see ua-campaign. For PR / press, see press-and-pr. For viral in-app loops, see referral-program.
Build and organize a universe of potential acquirers for sell-side M&A processes. Identifies strategic and financial buyers, assesses fit, and prioritizes outreach. Use when preparing for a sell-side mandate, building a buyer universe, or evaluating potential partners. Triggers on "buyer list", "buyer universe", "potential acquirers", "who would buy this", "strategic buyers", or "financial sponsors".
Help users build relationships with journalists and get press coverage. Use when someone is pitching reporters, preparing for media outreach, trying to get press coverage, or managing ongoing journalist relationships.
Draft cold emails, follow-ups, and proposal templates. Creates pricing pages, case studies, and sales scripts. Use PROACTIVELY for sales outreach or lead nurturing.
Automated job applications with AI-powered resume tailoring, cover letters, and recruiter outreach via email and LinkedIn.
Эксперт influencer outreach. Используй для шаблонов писем, partnership proposals и collaboration briefs.
Market and engage on Reddit authentically. Use when the user says "Reddit marketing", "Reddit strategy", "promote on Reddit", "Reddit post", "subreddit strategy", "Reddit outreach", "Reddit ads", or asks about marketing or building presence on Reddit.
Build personalized cold outreach sequences for LinkedIn and email. Use when someone needs to reach prospects, warm up cold leads, or build a systematic outreach engine. Covers research, connection requests, follow-ups, and conversion.
Score how well a creator fits a brand's niche on a 1-10 scale with detailed written rationale. This skill should be used when evaluating creator-brand fit, scoring niche alignment, checking if an influencer matches a brand, assessing creator relevance, rating a creator's fit for a campaign, vetting a creator for niche match, deciding whether a creator is right for a brand, comparing creators by brand fit, or reviewing an influencer's profile against campaign requirements. For full creator vetting beyond niche fit (brand safety, rates, compliance), see creator-vetting-scorecard. For writing outreach to creators who pass vetting, see outreach-writer.
Standard 4-email cold outreach sequence framework. Use when building cold email campaigns, creating outreach sequences, or structuring multi-touch email cadences for B2B prospecting.