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Found 488 Skills
Generates an evidence-calibrated product or marketing persona using the canonical v2.5 output contract. Use when shaping artifact perspective, stress-testing decisions, or framing product and GTM strategy.
Analyzes the founder's business context to deliver 3 best go-to-market strategies tailored to their current stage, product, and market. Asks up to 10 diagnostic questions when needed to understand product readiness, target market clarity, competitive positioning, and distribution channels. Use when user needs go-to-market strategy, launch planning, market entry strategy, or actionable GTM roadmap.
Build product marketing strategy including positioning, messaging, and go-to-market. Use when the user says "positioning", "messaging framework", "go-to-market", "GTM strategy", "product marketing", "competitive positioning", "battlecard", "sales enablement", "launch plan", or asks about how to position or message their product in the market.
Use when designing go-to-market strategy, selecting GTM motion (PLG/sales-led), defining ICP, planning product launches, or implementing AI-powered GTM automation. Covers channel selection, growth loops, RevOps alignment, and market entry execution.
Write the go-to-market communication for a chosen segment using Ivan Zamesin's AJTBD / Next Move Theory methodology. Input — a /nmt-craft-value-proposition result (best), a /nmt-product-requirements PRD, a /nmt-market-research result, or a manual segment+Jobs description. Output — ready-to-publish landing-page copy, ad/creative copy built on the seven Job-language formulas, and a GTM/growth plan — channel hypotheses, lead magnets, viral loops, cross-sell / upsell / retention messaging. Everything is communicated through the Big Job (motivation), in concrete success criteria not adjectives, with features as proof not message. Use when the user wants landing copy, ad copy, creatives, channel hypotheses, or a launch plan — "write the landing / the copy / the go-to-market". Two modes — Quick (default, no internet) and Deep (subagents + web for real review language). Plain language; defaults to English.
Create an Amazon-style PR/FAQ (future press release + FAQ) plus a backcasting launch plan to align on customer value, scope, and GTM readiness. Use for working backwards, PRFAQ / PR-FAQ, future press release, backcasting, launch plan.
Server-side tracking pipeline audit covering server-side Google Tag Manager (sGTM), Meta CAPI Gateway, Conversions API health, event deduplication via event_id, server-side hit ratio targets, pixel debugging, and PII hashing discipline. Use when user says server-side tracking, sGTM, server-side GTM, server-side tagging, CAPI, Conversions API, CAPI Gateway, Meta Conversions API, event deduplication, event_id, pixel debug, pixel health, Pixel/CAPI audit, first-party tracking, iOS 14.5 recovery, or server-side hit ratio.
Product marketing, positioning, GTM strategy, and competitive intelligence. Includes ICP definition, April Dunford positioning methodology, launch playbooks, competitive battlecards, and international market entry guides. Use when developing positioning, planning product launches, creating messaging, analyzing competitors, entering new markets, enabling sales, or when user mentions product marketing, positioning, GTM, go-to-market, competitive analysis, market entry, or sales enablement.
AI-powered GA4 + GTM event tracking automation — analyzes sites, designs event schemas, syncs GTM containers, runs preview verification, and publishes tracking implementations.
Guided first-run demo for the Cargo CLI — from a fresh workspace to a real deliverable (25 leads matching the user's buyer persona, with a cost receipt) in under two minutes, ending by saving the demo as a recurring play. Use when the user is new to Cargo, asks for a demo/tour/quickstart, or has an empty workspace and wants to see what the CLI can do. For real GTM work beyond the demo, route to cargo-gtm.
Request or contribute a new sales/marketing/GTM skill that doesn't exist yet. Use when no existing skill covers the user's need — helps them build the skill and submit a PR, or file an issue requesting it. Also use when the user says 'there should be a skill for this', 'can we make a skill', 'I want to contribute a skill', or 'none of the sales skills cover my use case'.
Plan and execute launch marketing by producing a Launch Marketing Pack (launch brief, hook/sizzle, channel plan, PR outreach kit, internal readiness kit, execution checklist, measurement + experiment plan). Use for product launch, feature launch, go-to-market, GTM, announcement, and press outreach. Category: Marketing.