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Found 176 Skills
Generate personalized outreach messages using Common Room signals. Triggers on 'draft outreach to [person]', 'write an email to [name]', 'compose a message for [contact]', or any outreach drafting request.
Discover where your audience actually pays attention online using Rand Fishkin's behavioral intelligence methodology—beyond demographics to actionable media affinity data. Use when: **Find where to reach your audience** beyond Google and Facebook ads; **Discover podcasts, YouTube channels, and publications** your audience follows; **Identify influencers and accounts** with real audience overlap; **Plan PR and media outreach** with data-backed target lists; **Improve ad targeting** on YouTube,...
BrandJet AI platform help — multi-channel outreach sequences, unified inbox, brand monitoring, AI visibility tracking, lead discovery, social listening, email warmup, Artemis AI agent, and integrations. Use when outreach sequences aren't getting replies, brand mentions going unnoticed, multi-channel sequences feel disjointed, unified inbox is overwhelming, or AI visibility scores are dropping. Do NOT use for designing cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), social listening strategy (use /sales-social-listening), or enriching contacts (use /sales-enrich).
Influencer marketing strategy across platforms — creator discovery, audience vetting, campaign tracking, ROI measurement, outreach, gifting, and affiliate programs. Covers platform comparison (Modash, influData, Creator.co, Hypefy, LTK, Influencity, Meltwater, Skeepers, Heepsy, CreatorIQ, NeoReach, Afluencer, Collabstr, Cloutboost, House of Marketers, Famesters, inBeat, HypeAuditor, Aspire, Influencer Hero, InstaJet, Open Influence, Viral Nation, trendHERO, Upfluence, GRIN, PlutoBa), discovery workflow (search, filters, lookalikes, audience analysis), vetting framework (fake followers, engagement authenticity, audience demographics), campaign setup and tracking (EMV, ROAS, CPM, sales attribution), creator outreach (email templates, negotiation, rate cards), product gifting and seeding, influencer affiliate programs, and creator payments. Use when unsure which influencer platform to pick, can't find the right creators for your niche, worried about fake followers or inflated metrics, campaign results aren't being tracked properly, creators aren't responding to outreach, or influencer spend isn't showing ROI. Do NOT use for platform-specific config (use /sales-modash, /sales-infludata, /sales-creatorco, /sales-hypefy, /sales-ltk, /sales-influencity, /sales-meltwater, /sales-brandwatch, /sales-skeepers, /sales-heepsy, /sales-creatoriq, /sales-neoreach, /sales-afluencer, /sales-collabstr, /sales-cloutboost, /sales-houseofmarketers, /sales-famesters, /sales-inbeat, /sales-hypeauditor, /sales-aspire, /sales-influencer-hero, /sales-instajet, /sales-openinfluence, /sales-viralnation, /sales-trendhero, /sales-upfluence, /sales-grin, or /sales-plutoba), TikTok marketing strategy (use /sales-tiktok-marketing), gaming influencer marketing strategy (use /sales-gaming-marketing), ad campaign strategy (use /sales-retargeting), or email marketing to subscribers (use /sales-email-marketing).
Use this skill when pricing, ranking, or researching X/Twitter KOLs for a creator marketing campaign, especially when the user provides handles, asks for batch KOL analysis, wants outreach recommendations, or wants an agent-native version of the KOL Pricing framework. Prefer UnifAPI MCP tools for public X data, then run the deterministic pricing workflow before drafting outreach.
Rank outreach campaigns by real revenue impact — which campaigns actually generated deals, pipeline, or meetings — by cross-referencing the user's La Growth Machine campaign data with their CRM deal data (HubSpot today). Use whenever the user wants to know which campaigns drove pipeline, compare campaign ROI, see which campaigns to continue / stop / adapt, audit campaign impact, review attribution, asks 'which of my campaigns is actually working', or wants a campaign performance ranking by deals or revenue. Triggers on: 'which campaigns drove pipeline', 'rank my campaigns by deals', 'campaign ROI', 'campaign impact', 'which campaigns to stop', 'which to scale', 'attribution review', 'pipeline by campaign'. Pulls live data from the La Growth Machine MCP and the HubSpot MCP when connected; works from pasted exports otherwise. For RevOps, Heads of Sales/Marketing, founders and growth leads doing campaign performance reviews. Maintained by La Growth Machine.
Plan and execute earned media outreach and journalist relationships by producing a Media Relations Pack (newsworthiness brief, media list, exclusive/embargo plan, pitch templates, outreach tracker, interview prep, press materials checklist). Use for PR, media outreach, press pitch, embargo, exclusive, press release, and journalist pitching. Category: Marketing.
D1 swimming recruitment expertise for Michael Shapira. Invoke when discussing swim times, college recruiting, or coach outreach.
Build grassroots political campaign strategies integrating music promotion, community networking, and multi-platform outreach. Use when creating independent MP campaigns, community advocacy campaigns, or grassroots political movements requiring music-driven promotion and social media automation.
Analyze a creator negotiation scenario and generate strategic response options with trade-off analysis and suggested language. This skill should be used when a creator counters with a higher rate, an influencer pushes back on deliverables, a negotiation stalls and you need to re-engage, a creator objects to exclusivity or usage rights terms, you need help responding to a creator's counter-offer, figuring out what to say when a creator asks for more money, handling a creator who wants fewer deliverables, drafting a response to a stalled creator deal, navigating a tricky influencer negotiation, or deciding whether to accept or counter a creator's rate. For estimating fair rates before negotiating, see creator-rate-estimator. For writing initial outreach messages, see creator-outreach-sequence-generator. For classifying a batch of creator replies, see reply-triage-classifier.
5 proven email writing frameworks for cold outreach - Do the Maths, Short-Trigger, Challenge of Similar Companies, Neutral Insight, and Leader Responsibilities. Use when writing cold emails, structuring outreach messages, or choosing the right framework for your ICP.
Run competitive displacement campaigns — find competitor customers, identify those ready to switch, and build targeted outreach with displacement-specific messaging. Use when targeting a competitor's install base, building a competitive takeout list, finding companies evaluating alternatives, or designing win-away campaigns. Do NOT use for general prospect list building (use /sales-prospect-list), competitive positioning/messaging frameworks (use /sales-positioning), or general outreach writing (use /sales-outreach).