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Found 25 Skills
Hook Model framework for building habit-forming products based on Nir Eyal's "Hooked". Use when you need to: (1) increase user engagement and retention, (2) design habit loops in your product, (3) audit why users aren't returning, (4) create effective triggers and notifications, (5) design variable reward systems, (6) increase investment and switching costs, (7) evaluate the ethics of your engagement tactics, (8) optimize onboarding for habit formation.
Create wireframes and interactive prototypes to visualize user interfaces and gather feedback early. Use tools and techniques to communicate design ideas before development.
Create detailed user personas based on research and data. Develop realistic representations of target users to guide product decisions and ensure user-centered design.
Guides structured ideation through Socratic questioning to explore problems, opportunities, and solutions. Use when brainstorming features, exploring use cases, or thinking through new ideas.
Persuasion science framework based on Robert Cialdini's "Influence: The Psychology of Persuasion". Use when you need to: (1) design features that leverage social proof, (2) write persuasive copy and messaging, (3) analyze why users take (or don't take) actions, (4) create onboarding flows using commitment/consistency, (5) design referral programs using reciprocity, (6) audit for ethical persuasion, (7) apply influence psychology to product design, marketing, sales, or negotiation.
Define a set of actionable design principles that guide decision-making and resolve trade-offs.
Write clear design rationale connecting decisions to user needs, business goals, and principles.
Create a holistic experience map showing the full ecosystem of user touchpoints, channels, and relationships.
Create an end-to-end user journey map with stages, touchpoints, emotions, pain points, and opportunity areas. Use when mapping the full user experience for a product, feature, or service.
Create refined user personas from research data with demographics, goals, frustrations, and behavioral patterns. Use when synthesizing user research into actionable persona profiles for design decisions.
Define an illustration style guide with visual language, color usage, and application rules.
Map user Jobs-to-Be-Done with functional, emotional, and social dimensions plus outcome expectations. Use when reframing product decisions around user motivations rather than features.