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Found 14 Skills
Landing page conversion optimization with layout rules, hero section design, and CTA psychology. Covers above-the-fold formula, social proof placement, mobile design, and F-pattern reading. Use for: startup landing pages, product pages, SaaS marketing, conversion optimization. Triggers: landing page, hero section, above the fold, conversion optimization, landing page design, cta button, hero image, landing page layout, saas landing page, product page design, conversion rate, landing page best practices
Design patterns for website sections — heroes, cards, CTAs, trust signals, testimonials. Principle-based patterns that avoid AI-generated aesthetics. Pair with web-design-methodology for implementation.
When the user wants to create, optimize, or audit a download page for desktop or mobile app. Also use when the user mentions "download page," "app download," "desktop download," "mobile app download," "App Store," "Play Store," "get the app," "install app," or "download CTA."
World-class landing page expertise combining conversion rate optimization science, persuasive design psychology, and the craft of pages that turn visitors into customers. Landing pages are where marketing meets reality—the moment of truth where visitors decide. Great landing pages aren't just pretty—they're conversion machines. The best landing page designers understand that every element must earn its place, that friction is the enemy, and that the goal isn't to impress—it's to convert. Speed, clarity, and persuasion in perfect balance. Use when "landing page, conversion page, lead capture, signup page, pricing page, hero section, above the fold, CTA design, conversion rate, page optimization, lead gen page, squeeze page, sales page, landing-pages, conversion, CRO, design, optimization, lead-generation, signups, forms" mentioned.
When the user wants to design, optimize, or audit call-to-action (CTA) buttons. Also use when the user mentions "CTA," "call to action," "button design," "conversion button," "primary action," "CTA copy," "button text," "CTA placement," "conversion CTA," or "action button."
Write effective microcopy for user interfaces. Trigger with "write copy for", "help with UX copy", "what should this button say", "error message for", "empty state copy", or when the user needs help with any interface text.
The canonical rulebook of UI craft and feel. Every element must earn its place and do its one job well; the surface must be tight, clean, calm, and genuinely pleasant to use. The single source of truth that landing-audit grades against and that shipit checks touched UI files against before commit. Use when building or editing ANY user-facing UI, page, screen, hero, or component, or when the user mentions design, layout, hierarchy, typography, color, spacing, contrast, CTAs, or micro-interactions.
Write or review UX copy — microcopy, error messages, empty states, CTAs. Trigger with "write copy for", "what should this button say?", "review this error message", or when naming a CTA, wording a confirmation dialog, filling an empty state, or writing onboarding text.
Use when animating buttons, CTAs, or clickable action elements to create satisfying, responsive interactions
Three square card carousel, connected headlines, brand mark + numbering
Design end-of-article CTAs (calls-to-action placed at the bottom of blog posts, newsletters, essays, articles, or any long-form content). Use this skill whenever the user asks to write, design, review, or improve a CTA at the bottom of an article, blog post, or essay; mentions "end-of-post CTA", "bottom of the article", "call-to-action", "signup box", "newsletter CTA", "subscribe block", "what should I put at the bottom", "how do I get readers to subscribe / share / book a call / buy / follow / join / download"; or asks how to convert article readers into subscribers, leads, customers, community members, or supporters. Also trigger when the user wants A/B testing guidance or accessibility review for a CTA block. Covers independent / personal writing, newsletter publications, and brand / content-marketing blogs across any topic — tech, finance, food, climate, design, lifestyle, B2B, B2C. Produces both the copy (content) and the structural / visual design (form), matched to the user's objective and audience.
Apply UX psychology effects to UI design. Automatically reference when designing landing pages, pricing tables, onboarding flows, and CTAs.